Over the years , the number of hydrangea diverseness worldwide has increase significantly . Growers bombastic and belittled all set about to multiply their own , but now a point may have been reach where growers and buyers can not see the forest for the trees anymore . At the Garden Trials and Trade that took situation in Boskoop , the Netherlands , last calendar week it was convey forrader again by many visitor . And Jean Yves Coulbault of Gallic hydrangea breeding companionship Sicamus - who also demonstrate - agrees . But , how to stand out among the masses ? JY Coulbault explains .
Jean - Yves at the Garden Trials and Trade
The ' French Quality'“It might voice cliché - ish to say that , but it all comes down to bringing eye - catch and full quality products to the marketplace , and we seek to reach this through the combining of our breeding experience and French Quality . " Sicamus has been growing half - finished hydrangeas in France for over 80 age and recruit hydrangea genteelness 15 years ago . The clime in Angers , France , enable them to give rise young plants that enables them to bulge out early and complete later . " On top of that , we have one pinch more and we can open 8 to 10 or even more bud . "
Booth at the Garden Trials and TradePopularity of new varietiesThe own - bred accumulation of Sicamus is Rendez - Vous , which is quite an established collection , dwell of special mixture . " We ’ve seen the demand for special variety increasing and we therefore decided to start breed our own , particular varieties . " They see the demand for new variety is mount , and they are therefore increasing the yield twelvemonth after year .
variety show still on codification . get through here for the enlarged picture .
Classic varieties remain top sellerEven with this increasing demand , definitive sort remain the most sold . " It is an 80:20 pct ratio of which 20 stands for the special varieties and 80 for traditional Greco-Roman multifariousness . " For this reason , Sicamus determine to also make an own - cover collection of classic varieties . Their breeding is already in full lilt , and the first codes were on display at the Garden Trials and Trade . And JY Coulbault was pleased with the reactions he received . " They liked the color of the flowers and the leaves and the compactness of the plant - and these are the point we focus on in breeding . " This new ingathering will become available to growers in 2020 , so will be in flower in 2021 .
Deko potsAlso for this collection , just like the other collections Rendez - Vous , Dutch Ladies , and You and Me , Deko pots will be available . The Deko pot is a 5 liter printed tummy , which does not only allow for raiser to deal their hydrangeas earlier in the time of year ( as we excuse in a previousarticle ) , it also enables them to market their merchandise even better .
According to JY Coulbault , the combination of a clean printed pot and a tricky name has the potential to lift the grower ’s sales even further . " The pot is printed with the name of the collection and the name of the variety . " Since the creation , we and our raiser detect that this combination not only lets the consumer grease one’s palms the products originally in the season , it generated impulsive purchase as well . "
For moreinformationSicamusProductionsJean - Yves CoulbaultEmail:[email protected]www.sicamus.com
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