" We are very glad with this year ’s demand ; I can say that we finally caught up in 2024 compared to 2022 . 2022 was a home plate run year , an incredibly big year for everybody thanks to a indite - up demand for weddings from the pandemic , " says Jose R. Azout , President of the United States of Alexandra Farms . This Colombian boutique grower specializes in garden roses and wedding blush wine . The caller chiefly focus on the US mart , but Spain and other European nation are also among their quarry market .
Roses are being prepare for export at Alexandra FarmsPhoto credits : Juan Felipe Rubio @ irrepetible.co efeunodos fotografía
At the moment they are in the midst of the wedding season , and that is why we require them about their experiences , expectations , and the in vogue nuptials trends .
The encroachment of weather conditionsAccording to Jose , the nuptials time of year has extend in the last few years , starting originally . " This is make by the weather ; hoi polloi require to get married outside when it is not too live . We ’re having huge Mays and Octobers , and not so much Septembers and Junes . They are still big , but the others are large . “This twelvemonth , the unpredictability of the atmospheric condition did affect the production system at Alexandra Farms . " The dry time of year and the wet season no longer hap in the month they have historically happen , which messes up our production schedules . We had some difficulty at the start of the twelvemonth , such as an unexpected scarcity in March . Usually when it is gay , we have too many peak because the plants would produce more . However , this class they were not producing as it seemed to be just too hot in the greenhouse , " Jose explain .
Rose cultivation at Alexandra FarmsPhoto credits : Juan Felipe Rubio @ irrepetible.co efeunodos fotografía
grit , bare , and garden rosesAt Alexandra Farms they trust that the power to predict is also helpful when it comes to hymeneals trends . " Preparing for an upcoming wedding party time of year start with us examine to predict the trends , and then finding the varieties that suit them . "
Jose elaborates on this topic by giving an overview of the colors and motley that are high in requirement . " Colors such as white-hot , pink , peach and George Sand , go forward to be some of the top tone for marriage work . I do not think it has replaced any other trend , but it has prod itself into that chemical group . Another trend is the increased use of unassailable people of color , call back of hot garden pink , chicken , and oranges . These colors might have been 5 - 6 percent of wedding ceremony employment , and now I think this increased to 10 - 12 percent .
Moreover , we see that garden roses are used more often . Not just in bouquets , but also in boutonnieres and table organisation . It may have to do with all of the different shapes , forms , colors , and fragrance that are now available . "
To prepare for these trends , Alexandra Farms has launched several rose variety . " We set in motion half a dozen nude and sand varieties in the retiring twain of geezerhood . With different shapes , both spray and regular roses , to add even more multifariousness to our offerings . With the vivacious - colour variety , David Austin was forward of the trend when he launched Millicent ( AUSCP17431 ) and Hettie ( AUSCP17117 ) from David Austin Wedding Roses . "
After NovemberIn November the wedding time of year will fall to an end , take to some more training and a shift in focal point .
Jose shares some of his expectations for the next wedding season , saying : " It is really hard to expect anything in the brainsick prison term we are living in . We think the market might shift back to peaches , so we are look at a grotesque selection of form from David Austin that outfit that vogue . And sprays , we think they are undervalued . Simply give them to the market will increase demand . We are doubling our oblation next year . "
Photo credits : Juan Felipe Rubio @ irrepetible.co efeunodos fotografía
However , he points out that it is not all about weddings for Alexandra Farms . " When the wedding season is over , we change by reversal our stress on rose for everyday utilization . Our varieties have been choose for their vase life , performance , and fragrance . Thanks to these characteristic florists can speciate themselves from supermarkets . Every winter , we pop the question peculiarly packed box of our garden roses - at significantly reduced prices - to wholesalers all over the world to make them conversant with our products . "
For more information : Alexandra Farmswww.alexandrafarms.com
